Event Spotlight: Shift Into Style, Austin Fashion Week Kickoff
On Friday night, Austin Fashion Week and Circuit of the Americas partnered up to present “Shift Into Style,” the kickoff event for Austin Fashion Week at the Bob Bullock Museum. This was my first “official” Austin Fashion Week event to attend, and I have to admit I was a bit overwhelmed by the flurry of people and flashes of cameras everywhere. Though the museum was packed, I was a little disappointed in the fashion choices of the guests. For the most part, it was just a sea of solid colored dresses and suits - not a whole lot caught my eye.
The real spectacle of the night was of course the runway show which featured evening wear designs by The Danes Collection, menswear from Keepers, and the first ever look at the COTA Girls, the Circuit’s signature brand ambassadors with designs by Austin-based Ross Bennett, a contestant on NBC’s Fashion Star. Hair for the night was provided by Roar and make-up was provided by Rae Cosmetics.
Strut 5.12 2012: Behind The Scenes
This year, I was asked to model in the now annual Strut 5.12 Fashion Show. Strut 5.12 is an “ATX fusion” produced by MKV Productions. The event features several local vendors and artists as well as a silent auction. All proceeds from the auction went to CapCity Kids.
This year’s fashion show featured clothing from Spring Frost, Linda Asaf Designs, St. Thomas, Dekla, Capra & Cavelli, 81 Poppies, and jewelry from Sugar Gay Isber. All looks for the night were styled by local wardrobe stylist, Leonardo D’Almagro.
UT Textiles and Apparel Senior Fashion Show: Contour
On Thursday, April 19, the graduating seniors from the University of Texas Textiles and Apparel department put on their annual fashion show exhibiting their final collections. This year’s theme was “contour,” invoking students to put together pieces exhibiting different shapes, lines, textures, and techniques. The show as a whole brought forth an exciting range of fashion silhouettes including athletic wear, menswear, evening gowns, and costume-inspired pieces. Each of the designers’ different aesthetics and inspirations behind their pieces truly showed the colossal amounts of creativity this year’s seniors have. I cannot wait to see what comes next for these talented young designers.
Read more to see more photos from the show and the night’s award winners.
Marie Claire’s Front Row College Challenge
Last night at the Mohawk, local fashion blogger and UT Chemical Engineering Student, Diya Liu, presented her styled looks in a fashion show for the Marie Claire Front Row College Challenge. Liu was one of four stylish girls picked from across the United States to participate in this styling challenge for a chance to win a summer internship with Marie Claire and LOFT.
The fashion show was very well put together and executed. It featured opening remarks from Marie Claire’s Senior Fashion Editor, Zanna Roberts Rassi as well as gift bags with goodies from Marie Claire, Rimmel, and LOFT. Out of the four challenge contestants, Liu was also the only one to use signed models and professional hair and make-up artists for her show.
I am a HUGE fan of Liu’s personal style which she showcases on her blog, In Her Stilettos. Her accessorizing prowess and trendy feminine wardrobe would make any girl jealous. That being said, I was not the biggest fan of the clothing presented in the fashion show last night. As a part of the challenge, the finalists had to put together looks using only pieces from LOFT. Liu did a pretty good job of putting together looks with what she had to work with, but when you try and combine clothing meant for older, working, on-the-go women with a 20-something’s sense of style, something seems a bit amiss. I love layering clothing and jewelry, mix and matching different patterns and adding bold accent colors and pieces to spice up an outfit, but the outfits presented at the show seemed to be a little forced to me.
In my opinion, the challenge was just a way for LOFT to try to reach out and gain a younger college age clientele without actually designing pieces that had a more young and hip silohuette. I hope that Liu wins so she can lend them some of her perspective on being a young and incredibly stylish girl.
Click ‘read more’ to see pictures from the event.